Corporate events have become increasingly more extravagant over the years, and 2019 will be no exception. Throughout the year you can expect to see more trends that lean away from the monotonous connotations of a “business conference” and more towards the forward-thinking event industry. We believe these three trends will have a direct impact on the success of corporate events this year:
1.Branded Furniture With Technological Capabilities
While corporate events tend to make people think of a stage set facing a large mass of chairs, this could become a thing of the past. Furniture that encourages interaction and communal discussions, such as couches, will be increasingly seen in corporate events. These couches will be branded with the company’s logo and equipped with technological capabilities such as wireless charging or outlets to allow for the modern businessman, or woman, to use their devices.
2.Less Talk, More Hands On
In another effort to move away from the norm, this year’s corporate events will become much more experiential in nature. Incorporating hands-on activities and stations for participants to move about will modernize the feel of these corporate events to be more interactive, as opposed to passive, experiences.
3.The Birth of Bleisure
Business and leisure will join forces this year as corporate events shift to a more friendly environment. We’ve seen business and leisure come together in places like WeWork where clients can enjoy a beer while working, and now this trend will work its way into corporate events. Throughout the year, expect to see additions to corporate events such as VIP lounges, bars, and even spas. Our exclusive venue, Southern Diversion Key Largo, is only 45 minutes away from Miami Airport and sits in the middle of the best diving, snorkeling, fishing, kayaking, and endless water sport activities. With close proximity to a full range of restaurants, Tiki bars, hotels, and resorts, it’s a fantastic option for a getaway corporate event!